Founder’s Square Talk #1

Insights From Year 1:
A Playbook For Presenting Your Technology

I was given the opportunity to talk about my agency’s work in the startup space via the monthly Founder’s Square event. It’s a community space pioneered by Andrea Giannini, Dylan Cohen & Silvia Lupus for startup founders looking to discuss the challenges of the journey among peers. Presenting at Google’s HQ at Pier 57, I spoke about what I’ve learned over year 1 in the industry, using 3D animation to take tech marketing from complex to compelling.

// Back when I gave this talk I was still deciding my agency name. The name Extinction Machine is the precursor to what soon after became Machine Mythology.

Due to NDAs, I can’t (yet) publicly show the video content of the presentation. However, the audio from the talk is linked above so you can still listen in.

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One Video, Massive Impact: The Ultimate Value Play for Startups